Effective Date: 5/1/2025
1. Introduction
Shamrock Medicine (“we,” “our,” “us”) is committed to protecting the privacy and security of our patients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.shamrockmedicine.org, contact us, or use our services.
By accessing or using our website or services, you agree to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following types of information:
a. Personal Information
Information that identifies you or can be used to identify you, such as:
Name, address, email address, phone number
Date of birth, gender, and medical history (if submitted through forms)
Payment and billing information
Account login credentials (if applicable)
b. Protected Health Information (PHI)
If you use our telemedicine or healthcare services, we may collect and store PHI as defined under the Health Insurance Portability and Accountability Act of 1996 (HIPAA). This includes information such as:
Medical history, diagnosis, and treatment information
Physician notes, prescriptions, or health records
c. Automatically Collected Information
When you visit our website, we may automatically collect:
IP address and device type
Browser type and version
Pages visited and referring/exit pages
Date/time stamps and session duration
We use cookies and similar technologies for analytics, performance, and security.
3. How We Use Your Information
We use the information we collect to:
Provide and manage healthcare or telemedicine services
Schedule appointments and communicate with patients
Process payments and manage billing
Maintain our website and improve user experience
Comply with legal and regulatory obligations
Ensure the security and integrity of our systems
We do not sell your personal or health information to third parties.
4. Legal Basis for Processing (GDPR Users)
If you are located in the European Union, we process your personal data under one or more of the following legal bases:
Your consent
Performance of a contract (providing healthcare or related services)
Compliance with legal obligations
Legitimate interests (e.g., improving services, preventing fraud)
5. How We Share Information
We may share information only as permitted or required by law, including:
With healthcare providers, pharmacies, or laboratories involved in your care
With third-party vendors providing services (e.g., hosting, analytics, billing), bound by confidentiality agreements
With law enforcement or regulatory authorities where required by law
All partners and vendors handling PHI must comply with HIPAA requirements and enter into appropriate Business Associate Agreements (BAAs).
6. Data Security
We implement administrative, physical, and technical safeguards to protect your data, including:
Encryption of PHI in transit and at rest
Secure access controls and authentication
Regular system monitoring and data backups
While we take reasonable precautions, no system is completely secure. We encourage patients to safeguard their login credentials and use secure internet connections.
7. Data Retention
We retain information as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or as required by medical record retention laws.
8. Your Rights
Depending on your jurisdiction, you may have the following rights:
Access to your personal or health information
Request correction or deletion of inaccurate information
Withdraw consent at any time (where applicable)
Receive a copy of your medical records (subject to HIPAA)
Lodge a complaint with a data protection authority
To exercise these rights, contact us at privacy@shamrockmedicine.org
9. Cookies and Tracking
Our website uses cookies for functionality and analytics. You can adjust your browser settings to reject cookies, though this may affect site functionality.
10. Children’s Privacy
We do not knowingly collect information from children under 13 without parental consent. If we become aware of such information, we will delete it promptly.
11. International Data Transfers
If you access our services from outside the United States, your data may be transferred to and processed in the U.S., which may have different data protection standards.
12. Updates to This Policy
We may update this Privacy Policy periodically. The revised version will be posted on our website with an updated effective date.
13. Contact Us
For questions, concerns, or to exercise your privacy rights, please contact:
Shamrock Medicine
Email: privacy@shamrockmedicine.org
Website: www.shamrockmedicine.org
Mailing Address: 911 Kings Highway S, Cherry Hill, NJ 08034